THE FEKKAI HERITAGE - Provence-born and Paris-trained, Frédéric Fekkai opened his groundbreaking namesake salon atop New York’s Bergdorf Goodman Department Store, creating the concept of beauty hospitality, revolutionizing the industry standard, and becoming one of the world's lead hair stylists. He’s continuing his legacy with a new mission to create the cleanest, most sustainable hair care that delivers salon performance to every customer.